Directorate of CPI of SIC v. Coltabaco S.A.S. et al.

In 2017, the Directorate of Consumer Protection Investigations of the Superintendency of Industry and Commerce (SIC) opened an investigation following a complaint to prompt SIC to stop marketing of IQOS, Philip Morris's heated tobacco product.

SIC dismissed the complaint after taking the following into consideration:

- The Ministry of Health asked for IQOS products to be treated as tobacco products.
- SIC focused on the fact that only the tobacco sticks for heated tobacco products, as opposed to the IQOS device, are mandated to have health warnings.
- According to SIC, IQOS does not fall under the authority of the tobacco control law in Colombia (Law No. 1335).
- IQOS marketing practices have not violated consumer protection regulations in Colombia.

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Dir. of CPI of SIC v. Coltabaco S.A.S. et al., 17 -82520- -58-0, Bogotá, D.C. (2019).

  • Colombia
  • Dec 27, 2019
  • Directorate of Consumer Protection Investigations of the Superintendency of Industry and Commerce

Parties

Plaintiff Directorate of Consumer Protection Investigations of the Superintendency of Industry and Commerce

Defendant

  • Coltabaco S.A.S.
  • Philip Morris Colombia S.A. (PMC)

Legislation Cited

International/Regional Instruments Cited

Related Documents

Type of Litigation

Tobacco Control Topics

Substantive Issues

Type of Tobacco Product